Marketing:
The Psychology Of Creating Perception Of Value For A Business
At Boswell & Associates, we believe "Sales is the selling of product, Marketing is the selling of perception". The small business owner knows how they want their business to be perceived, it's just a matter of how to create and activate that perception. That's where Boswell & Associates comes in.
Boswell & Associates will work with you to understand your goals when it comes to how potential customers perceive your business.
We will establish a game plan based on your objectives and budget and implement it with a focus on ROI.
Boswell & Associates will work with you to understand your goals when it comes to how potential customers perceive your business.
We will establish a game plan based on your objectives and budget and implement it with a focus on ROI.
Advertising- There's A Lot More To It Than Just Buying Ad Space Or Time
Advertising- every business owner knows they need to do it. How else are customers going to find you? A business owners' to-do list is long enough without adding "create an attention grabbing ad campaign". Oh, and figure out the best places to implement that campaign. And once you do figure that part out, where in those mediums do I run my ad and when should you do it?
Boswell & Associates takes care of all of that. From creating a unique, memorable campaign that establishes awareness of your business and promotes the products and services you offer. We will work with you to develop a plan based on your budget, target audience and objectives.
Once your campaign has started, Boswell & Associates will track results to verify your ROI & efficiency. We treat your money as if it were ours and we don't waste ours.
Boswell & Associates takes care of all of that. From creating a unique, memorable campaign that establishes awareness of your business and promotes the products and services you offer. We will work with you to develop a plan based on your budget, target audience and objectives.
Once your campaign has started, Boswell & Associates will track results to verify your ROI & efficiency. We treat your money as if it were ours and we don't waste ours.
If You Can Answer Yes To All These Advertising Questions-
You Don't Need Boswell & Associates
Here are five questions regarding advertising. If you can answer 'Yes' to each of them, you've got things handled and quite honestly, you don't need us. However, if you can't...
Are your current ad buys the most efficient way to reach potential customers?
Do you track which advertisements are bringing in customers?
Do you track how much revenue each ad buy generates?
Are your ads distinctive, memorable and stand out in their respective mediums?
Are your campaigns cohesive across all mediums?
Are your current ad buys the most efficient way to reach potential customers?
Do you track which advertisements are bringing in customers?
Do you track how much revenue each ad buy generates?
Are your ads distinctive, memorable and stand out in their respective mediums?
Are your campaigns cohesive across all mediums?
Promotions: Driving Awareness, Traffic and Sales For Your Business
We live in a 'what have you done for me lately' world. That means businesses have to keep things fresh, both in terms of products, services and promotion.
Business owners know what products and services their customers want the most. Sometimes, though, customers have to be made aware of some other options. Either way, Boswell & Associates will create promotions designed to increase sales, awareness and customer loyalty.
Boswell & Associates will work with you to decide which products or services will be the focus of each promotion. We will then track the results & provide a detailed summary of the promotion.
Business owners know what products and services their customers want the most. Sometimes, though, customers have to be made aware of some other options. Either way, Boswell & Associates will create promotions designed to increase sales, awareness and customer loyalty.
Boswell & Associates will work with you to decide which products or services will be the focus of each promotion. We will then track the results & provide a detailed summary of the promotion.
If You Can Answer Yes To All These Promotions Questions-
You Don't Need Boswell & Associates
Here are five questions regarding promotions. If you can answer 'Yes' to each of them, you've got things handled and quite honestly, you don't need us to help you. However, if you can't...
Are you doing promotions on a monthly basis?
Are you involving your vendors in your promotions?
Do you track how much revenue each promotion generates?
Do you track the customer involvement each promotion generates?
Do you track the number of new customers each promotion generates?
Are you doing promotions on a monthly basis?
Are you involving your vendors in your promotions?
Do you track how much revenue each promotion generates?
Do you track the customer involvement each promotion generates?
Do you track the number of new customers each promotion generates?